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In a world in constant transformation like the internet, it is essential to have the ability to adapt to change—whether in content quality or in the format of digital platforms. Even professionals who work in this area need to change, acquire new knowledge, and develop innovative techniques that match the spirit of our time.

Companies that build new software and applications are no different: they need to adapt to customer demands and be willing to face an environment in which today’s solutions won’t necessarily work for tomorrow’s situations. There is no truly safe margin for error in this space. A customer request for software delivery in a week can suddenly need to be recalculated and delivered after one or two months.

The disruptive nature of networks contributes to the readaptation process for the professionals who work within them. These individuals start operating in a reality of short deadlines and the need to discover extremely creative and dynamic alternatives. In addition, new corporate environments demand eclectic professionals who are fluent in different areas such as Design, Programming, Marketing, Communication, and many others.

Another key point is the quality of feedback with clients, as well as tracking each step of the project’s development—with corrections, successes, mistakes, points to improve, and, most importantly, the budget and scope.

In short, professionals in this space need to understand the difference between closed-scope projects—where few things can be changed, since the development foundations are defined before execution—and open-scope projects, which are adaptable and allow greater autonomy for clients and developers.